THE LINEN TREND

Linen is the perfect sustainable wardrobe staple, and a match made in heaven for our coastal summers, from Portsea to Geelong. Linen has been around for a long time in our closets, but lately we have really taken a huge shining to this luxe natural fibre here at Own Kind. 

You probably saw lots of slightly less than cool linen looks through the 80s, but now linen clothing is staging a comeback, with on trend linen showing up in all manner of linen dresses, linen blouses and linen separates both online and in store.

It’s really no wonder linen has been getting such a heavy run in everyones wardrobes here at HQ. Linen has an affinity for summer dressing and provides a swing away from heavy maximalist looks, with its paired back all natural vibes and colours.

This really is a minimalist trend in the making, so at Own Kind we opt for neutral tones and vintage inspired prints for our exclusive linen styles. We like to style our linen looks with simple accessories, like a vegan leather bag or barely there chain necklaces. Likewise our linens can be layered together – for an all over statement. Think a breathable linen midi dress with flowing bell sleeve, cap sleeve, tie sleeve or teaming one of our blouses with our linen Pants or shorts -  the ideal daytime outfit during our coastal Melbourne heatwaves.

OWN KIND - EXCLUSIVE LINEN STYLES

At Own Kind we have all your linen needs sorted with a huge range of linen dresses online, plus our exclusive oversized linen blouses, smocks and separates.

Shop all our best selling linen dresses and standout linen outfits online here.