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Sustainability and Fabric

At Own.Kind, we are working to build a transparent and environmentally responsible supply chain. 

Our latest addition to the inclusion of sustainable practices is switching to compostable post satchels supplied by Heapsgood. Why? They are...

  • Compostable shipping mailers 
  • Certified home and commercially compostable
  • Fully biodegradable packaging
  • Breaks down without any harmful microplastics or residues

We’re minimising our mark on the planet. 

We are working to do our part by building a responsible supply chain that creates high-quality, low-impact, long-lasting products. We carefully consider our materials and work with our production partners to reduce waste, stamp out the use of chemicals and use natural or recycled fabrics.

Whilst we do have a very small percentage of synthetic fibres amongst our partner ranges will intend on reducing our supply of garments containing synthetic fabrics to zero by end 2023.


Our Fabrics

Own.Kind aims to use sustainable and environmentally friendly materials to ensure we’re reducing our impact on the planet. We prioritize natural fibres for their performance and durability advantage. 


Cotton

Soft, light and breathable cotton is a natural fibre and can be found in many wardrobe staples. Cotton is a completely natural product, while also the advantage of being entirely biodegradable. We are working to introduce organic cotton as soon is it becomes viable to do so. Our biggest challenge so far is keeping production quantities to a minimum. 


Linen

Linen is one of the most biodegradable of all materials. It is strong, naturally moth resistant, absorbs moisture without holding bacteria and made from flax plant fibres. Linen is actually stronger when wet than dry and becomes softer and more pliable the more it is washed.


Tencel

Tencel is a light cellulose fabric, which is created from wood pulp therefore a natural product. It has incredible absorption, moisture-wicking and anti-bacterial properties. It also requires less energy and water to produce than many other materials.  


Viscose / Rayon

Viscose / Rayon is again a plant-based cellulose fabric, made up from wood pulp from fast growing trees. It’s known for its breathability, soft drapes and its similar hand feel to silk making it a perfect fabric for warmer days. 


Polyester 

We aim to stamp out our minimal use of polyester by the end of 2023 and only source product containing non-virgin polyester from fabric suppliers to fulfill small gaps in our ranges where we are unable to meet production minimums inline with our philosophy of reducing waste from overproduction. 


Care Guide

Big journeys begin with small steps.

By following care instructions for your garments you will not only enjoy them longer they will last longer and leave a better carbon footprint. 


See some of our tips below to keep your garments looking better and the planet too. 


  • Wash Less
  • Simply airing your garments outside you can kill bacteria due to the disinfectant properties from the suns UV. By doing this you are not only saving the environment by saving water and energy you are extending the life of your garments.

  • Spot Clean
  • If you need to clean a stain, treat that spot instead of putting the whole garment in the wash. The quicker you notice and treat the stain the better your chances are of removing it first go. 


  • Sort & Wash 
  • Sort your laundry into similar colours and types eg. heavier/ more delicate garments to help avoid washing mishaps. When all sorted fill your machine right up, without overcrowding of course. Using the maximum capacity of your machine will save water and energy that multiple loads would use.

  • Cold Wash
  • Wash with cold water. Washing powders and detergents have come a long way and can wash garments using low temperatures extremely well. By reducing the energy used for hot wash it leaves a reduced carbon footprint but also causes less stress on your garments during the wash cycle, increasing the garments lifecycle.,

  • Follow the rules 
  • Care labels inside garments are to be read, understood and followed. Every garment has a care label that will tell you how to wash, treat, and care for your garment to prolong its life.


  • Dry in Nature
  • Avoid the dryer and air dry your garments in nature to help nature. It helps the environment by reducing energy but also helps protect your garments from unnecessary wear and friction. 


  • Second Life 
  • Giving your garments a second life helps keep unwanted garments from going into landfill. If the time comes where the structure of your garment becomes weak or in need of repair why not try mending or passing them on to someone else.



    Buy Better, Keep Forever.

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